Professional Coaches Alliance

Are You a Good Match for PCA?

• We seek interns who have an interest in learning more about coaching and professional development and about how small professional services businesses work from the inside.
• We seek people who are energized and motivated by the desire to serve and contribute to the benefit of others in a meaningful way.
• We seek people who want to see a positive impact from their work, and who can work with a high degree of initiative and independence with minimal supervision

Qualifications and Skills Requirements

• Pursuing an Academic Degree in Communication, Marketing, Small Business, Membership, or a related field.
• Able to provide self with reliable transportation, computing and web access for on and off-site shifts/projects.
• Competent user of Google Office Suite of Products (Docs, Sheets, etc.)
• Competent producer of “Social Media” OR user of the major platforms.
• Willingness to learn and apply support technologies that PCA uses, e.g., ASANA
• Demonstrate superior listening/comprehension skills and EITHER written, oral OR organizational skills.
• Able to think “ahead” to see and take initiative as well as work “independently” with minimal supervision.
• Able to work (commit to) minimums of: 2 days a week, 4 hours per “shift”, 3 “shifts” per week, and 12 weeks!

Marketing & Sales Support Opportunities

Marketing: You would be responsible to help PCA in attracting and growing a database of prospective members by any of the following activities

• Create social media graphics
• Video editing (editing PCA event recordings to pull powerful snippets for marketing content)
• Writing PCA event summaries to use in content marketing - blog, newsletter, social media posts
• Pulling powerful content snippets and quotes/posts from past recordings in PCA event library
• Promote PCA events, content, products, and services in social media
• Create visual and written content for social media (content posts, graphics, video snippets from PCA events)
• Improve copywriting and marketing assets (website copy, newsletters, social media posts, event promotion)
• Manage PCA social media channels (posting, engaging)
• Conduct market research via web and social media platforms (LinkedIn, Facebook, YouTube) to identify sources of prospective coach and service provider members (micro-business owners, small businesses and “service industry” associations)

Sales: You would be responsible for setting up appointments, having collaborative, educational conversations about PCA, and enrolling prospective clients as PCA members

• Research and identify prospective members on social media 
• Send direct outreach messages via social media to explore interest
• If prospect is interested, enter contact information into contact tracking system, and set up connection call appointments
• Conduct connection calls to prospects, and record results in contact tracking system. Set up follow up conversations as needed.
• Enroll new members into PCA  

Operations Opportunities -
Member Services & Products Support 

Member Services: You would be responsible for new member onboarding, delivering customer services, and help to create a warm welcoming culture, and ensure members are receiving continuing value for their membership.

• Add new members into contact management system
• Ensure member Kajabi resources are put in place (member directory, coach finder web page, marketplace web page)
• Follow up to ensure members know how to access their membership benefits, e.g., event library recordings, coach finder and marketplace web pages, online community, etc.
• Conduct member outreach calls to ensure customer satisfaction, understand how they are using PCA, what they would like more of and less of, ask for testimonials and referrals)
• Conduct renewal conversations with annual subscription members when they are approaching their subscription renewal date
• Deactivate non-renewing members

Product Support: You would be responsible for maintaining PCA online information products in the PCA Kajabi website

• Edit past event videos to create more polished products, e.g., removing unneeded meeting content or blank spots, adding transitions, adding product intro/outro
• Write event summaries to use in PCA member products
• Create event library Kajabi product(s) which are organized by topic area, not chronology using past events library
• Pull powerful video content snippets and quotes/posts from past recordings in PCA event library to use in product marketing
• Update Kajabi website to be ADA compliant