Connect & Learn


C&L Event: Monday, September 11, 2023
11:00am - 12:30pm Pacific


C&L Roundtable: Wednesday, September 13, 2023
11:00am - 12:30pm Pacific



Utilizing LinkedIn for the Professional Coach 

  • Develop a business plan for success and help you maximize your visibility on LinkedIn.
  • Create an activity-focused business plan and accountability measures to monitor progress.
  • Gain fresh perspectives on your target market and develop a marketing campaign to solve their needs and challenges.

Identify your top Sales goals and put you in a position to attain them.

  • Create campaigns, funnels, collateral, offers, identify marketing budget, most profitable target market.
  • Referral marketing: Who do I know that also prospects the same industry but is not my competition?
  • Managing and cultivating pipeline relationships.

LinkedIn Groups & Companies:

  • Identify Groups, Associations & Companies to follow and join.
  • Learn how to introduce yourself and start discussions, contribute to discussions.
  • Position yourself for high visibility to drive traffic back to your profile.

LinkedIn List-Building:

  • How to best use LinkedIn as a sales prospecting tool and building lists through data mining strategies.
  • Data-mine your existing contacts.

Your Competition:

  • Examine the competition, what they are doing well, what we like about their brand, and how can we strategize against it.
  • See your competitors’ client lists.
  • How to read a profile and what to look for.
  • Find out your clients & prospective client’s hot buttons and common ground in seconds.
  • How to use your LinkedIn knowledge to get appointments.

LinkedIn Endorsement Game:

Endorse to reinforce the power of top-of-mind awareness using FREE endorsements.

  • Make a unique 60-second brain impression by branding yourself once a week, for 50 weeks, in less than ten minutes a day.
  • Endorse your top prospects using a drip-marketing strategy once a week for 50 weeks.
  • How to use endorsements to position yourself as an industry expert and be at the 99+ level in all service areas.
  • Understand the psychology of what typically is happening when you receive an endorsement.
  • Learn how to engage with your network when receiving endorsements.

LinkedIn Recommendations:

  • Identify candidates for testimonials.
  • Scripts for requesting recommendations.
  • Learn how to read key words in recommendations. 

In this session, you will learn to:

  • Secure your privacy settings
  • Update your profile with keywords and use all 22 sections for high visibility
  • Generate high-quality leads by not using the premium service

C&L Roundtable: Apply What You Learn to Your Business

Join us on Wednesday at 11 am PT for the Connect & Learn Roundtable. Share with others your key takeaways and planned action steps for implementing what you learned from Monday's session. You learn best when you start applying what you've learned by taking concrete actions right away. We do this in a community setting, so that we can support each other on our journeys to successful, thriving coaching practices. The Roundtable will be facilitated by Tom Teague, PhD, President of PCA.

PCA Monthly Pass - $49
Members Register
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About the speaker

With over 25 years in the sales, marketing, training & coaching arena I have field-tested the LinkedIn experience. I help sales professionals increase their business through proven sales strategies, social selling, and various other sales techniques. I am here to help you out of your comfort zone and move your ideas into action to realize your potential. By providing sage LinkedIn advice, I customize your style of sales to meet your needs and time schedule. I am here to support your business and to help you be more consistent with the areas you are already seeing successful results in. Here's to your Success!!